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Should I Put “Open to Work” in My Linked Headline? You can see a list of more ineffective headline words here. Recruiters want to find candidates with something more compelling to say than “Experienced.” Banish the Word “Experienced” from Your LinkedIn Headline That’s not a good signal for someone to send via their LinkedIn headline. The mystery acronym shows the writer doesn’t think about their audience. It’s not OK to say, “Corporate Counsel, CDR.”ĬDR isn’t a recognizable brand. It’s OK to say, “Corporate Counsel, IBM,” followed by some irresistible clickbait. Weird capitalizations make recruiters worry that the person wears stripes with plaids. Capitalize AppropriatelyĪgain, proofread your headline. Nothing says “don’t click through” to a recruiter more than misspelled words. Now, let’s look at avoiding some common profile turn-offs.įirst, proofread your headline. What an opportunity for job seekers who make their headlines compelling to recruiters! 5. None of the headlines showed more than the people’s job titles and employers. Next, I looked at 100 LinkedIn search results.
#LINKEDIN HEADLINE PLUS#
I use keywords I know recruiters will search for, plus a little catnip, all within 70 characters.Īlso, 220 characters don’t render well on a profile it’s supposed to be a headline, not a paragraph. Plus, Google often truncates your public profile’s headline in its search results. Thus, say something right away that makes them want to read your profile and talk with you. This post explains that recruiters often only see 70 characters of your headline. You might have noticed I don’t try to use all 220 characters LinkedIn allows for headlines. What is the Character Limit for LinkedIn Headlines? Biochemist / Food Industry / 12 Patents.Project Manager/ PMP / 95%+ On-Time & Within Budget.Director, Pharmaceuticals / Vaccine Product Portfolio / P&L Owner / Double-Digit Growth.E-Commerce Vice President / Merchandising / Amazon & Alibaba.
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Chief Revenue Officer / FinTech / Hypergrowth.Here are 5 examples of LinkedIn headlines for job seekers (title + expertise + clickbait): Others leave it up to you to try to figure it out. Well-written job postings make deliverables explicit. Go to job postings that interest you and look at the deliverables. Next, add some clickbait to your headline to differentiate yourself from your competitors. What will you do if you’re looking for an HRBP who can also lead talent acquisition? You’ll search on “HRBP” and “talent acquisition.” 3. Human Resources Business Partner (HRBP) / Talent AcquisitionĪgain, think like a recruiter.Clinical Trials Director / Digital Transformation.Chief Financial Officer / SEC Companies.Here are examples of headlines that use job titles plus expertise: So, when you lead with the job title you want, you go to the head of the line. Most LinkedIn members don’t understand how headline SEO works. Thus, starting your headline with the job title you want makes sense. If you’re hiring a CFO, you will search LinkedIn for “CFO.” The better your visibility, the more likely you will get attention and inspire them to contact you. SEO stands for “search engine optimization.” It means improving your LinkedIn profile to increase its visibility in recruiters’ search results. Then, know your headline has more SEO power than every field on your profile other than your name.īeyond that, the first words in your headline have more SEO power than later words.īTW, if you’re wondering, “What is LinkedIn SEO?” Search Engine Land offers an excellent description of SEO here: Start with the Job Title You Wantįirst, remember that LinkedIn is a database. Read on to learn 10 ways to delight recruiters and convince them to click through to your profile. This post will help you do that and give you several LinkedIn headline examples. The answer requires you to think like recruiters because they use LinkedIn to fill jobs. What should your LinkedIn headline say when you’re looking for a job?